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NYT article about Netflix once again reinforces the long tail concept. Francis Ford Coppola made a movie called "The Conversation" in 1975 with stars who later became very famous. This movie, although highly acclaimed by critics, was a box office loser. Given the notoriety of the stars today, this movie is highly rented today. In fact, it is the 14th best of all movies from the 70's. Another interesting factoid from the article -- of the 60,000 movies carried by Netflix, 35-40,000 are rented on a typical day! The long tail is indeed wagging!